Kansas ranches - are they still operated by families?

For the Debler family of Rock Hill Ranch, Inc., "The greatest crop that will ever come out of Rock Hill Ranch, Inc. will be his children." 

In this video feature, discover how one father uses the day-to-day events from working with cattle to teach his children valuable life lessons. Also, find out what percentage of beef farms in Kansas and the United States are family-owned and operated. The answer might surprise you. 

Learn More

Caring for cattle on the pasture

Ride along with a 5th generation rancher, PhD and father of two as he checks on the health of his cattle and administers antibiotics when needed. 

Learn More

Caring for newborn calves

Follow one rancher as he checks for newborn calves in his pastures in the early morning 

Learn More

A PASSION FOR sustainability

Explore the abundant grasses of the Flint Hills and how one Kansas rancher was recognized for his conservation and sustainability efforts. 

Learn More

from a rancher's pasture to our plate

Have you ever wondered what beef production looks like at every stage from pasture to plate? Take a few minutes to meet the cattlemen and women behind every stage of the cattle lifecycle. 

The-Beef-Lifecycle_Poster

Talented, trained and dedicated

At every stage from pasture to plate, there is a talented, trained and dedicated professional ensuring a safe, nutritious and responsibly raised product. Read, Download and Print this Document